Senin, 31 Oktober 2016

Brand Analysis in Cosmetics Industry 2009-2017

Cosmetics Market Research and Outlook 2009-2017 (Top 10 Cosmetics Companies in Indonesia) was released by October 2016 featuring independent research, data, analysis, assessment and outlook regarding growth projections cosmetics industry in Indonesia, the competitive landscape, and profiles of quick highlights pemain- players in the industry, up to a market share analysis of cosmetic products with the highest level of competition.

This market research begins by presenting economic and market highlights Indonesia, include consumer trends and purchasing power, as well as the segmentation of middle-class consumers in Indonesia. (Page 2-4)

On page 5, presented terminology cosmetics from a Greek word meaning ornate. Followed by a brief profile of the national cosmetics industry on page 6, includes a number of companies, number of employees, export-import, as well as the cosmetic product segmentation.

On page 7, show the value of sales (market size) Indonesia cosmetic industry in the period 2009-2015 with a percentage growth. Duniaindustri.com make exclusive research market growth in the cosmetics industry in Indonesia 2015-2017 on page 8.

On page 9-11, show the data of the top 10 largest cosmetic companies in Indonesia in terms of sales, market segments, as well as the trademark (brand) in Indonesia. This data is important as a reference market strategies and map the competition among brands of cosmetics.

Not to forget, on page 12, presented the top 8 of cosmetic products with the highest sales in the Indonesian market. Data top 8 best-selling cosmetics brand that can become a reference and reference more effective sales strategy, both market leaders and new comer.

On pages 13-15, duniaindustri.com make market research related lipstick market share per brand in Indonesia, the trend of the market share from 2010 to 2015, as well as the analysis of market leader. Especially for powder products, also displayed per brand and market share analysis of market leader on pages 16-17.

Subsequently, on pages 18-45 is the essence of this research is to show market intelligence to the four companies market leader in the cosmetics industry in Indonesia. Overview directed at financial performance, sales per category of products, marketing strategies, distribution network, production capacity and manufacturing facilities, as well as product development strategy.

In addition, at the end of this study show the global cosmetics market growth trends the period 2006-2015, as well as the top 5 global cosmetics company with sales value. (Page 46) While the biggest cosmetic product segments are grouped into skincase, haircare, make-up, fragrances, hygiene products, and others are calculated based on the composition of the market and the potential market in terms of geography shown on page 47.

Cosmetics Market Research and Outlook 2009-2017 (Top 10 Cosmetics Companies in Indonesia) as many as 48 pages comes from research duniaindustri.com with supporting data from BPS, World Bank, industry associations, government agencies, as well as a number of cosmetic companies in Indonesia and the world. Index of industry data is a new feature in duniaindustri.com featuring dozens of selected data according to the needs of users. All data is presented in pdf form so easily downloaded after users perform processes according to the procedure, ie click buy (purchase), click checkout, and fill out the form. Duniaindustri.com priority to the legitimacy and validity of the source of the data presented.(*)

Sources: click here
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1 komentar:

  1. Industri kosmetik diuntungkan dengan pertumbuhan daya beli konsumen kelas menengah yang makin sadar dengan kebutuhan berhias, dan tren ini makin membesar di segmen perempuan, begitu juga laki-laki yang mementingkan kesegaran penampilan.

    BalasHapus